Bringing your offline business to the online economy has never been easier. Course creation is leading many professionals into the digital world, especially in the past few years. According to a 2019 survey conducted by Course Method, these creators came into the industry because they already had an audience from their coaching business. More specifically, 43% of coaching professionals are turning to course creation to monetize their expertise and sell their knowledge online.
Switch from off to on
When compared to how other course creators got into the market, 37% said that their previous job led them to digital training. There are many ways that your occupation can lead to course creation. For example, if you’re a project manager you can help others start their own project management business. Or if you happen to be a professional cake designer, you can teach others how to make eye-catching cake toppers.
All in all, offline professionals can easily turn their business into a profitable online course or coaching product. Selling your knowledge online can make all the difference.
No matter what stage your business is in, we have a “coaching checklist” so you can have that crucial one-on-one time with like-minded students.
Expand your expertise
There’s massive potential for bringing your expertise online. Not only are there online courses, but there are also benefits to online coaching, membership sites or even bundling courses with coaching offers.
According to iPEC (Institute for Professional Excellence in Coaching), 1.5 million searches are made every month by individuals and companies looking for life coaches, along with business and executive coaches. What’s even more enticing is that 99% of students report that they are “satisfied” or “very satisfied” with coaching and 96% would repeat the process.
Teachable creator Luisa Zhou is a self-made entrepreneur who uses her incredible business acumen to teach others how to start their own online business. Read her blog article to learn more about how and why coaching is the way to go.