:Marketing / Social media marketing

Facebook launches an Inspiration Hub, Instagram Stories get longer, and more

woman working on laptop from bed woman working on laptop from bed

When it seems like there’s a new social media update or change to the algorithm every other day, it can be difficult to keep up with the whirlwind of information—especially when you’re just trying to stay focused on building your business. We hear you. It’s a lot. Wouldn’t it be nice to have it all in one place?

We thought so too. Welcome to The Social Share.

Every week our senior social media strategist, Haleigh Fullilove, will compile all the latest and greatest social media updates from trusted publications and sources that are relevant for entrepreneurs just like you. Come back each week for your social update and stay connected with Haleigh and Teachable at @heyhaleighanne and @teachable on Twitter.

We’ve got a lot to catch up on since the last update before the holiday. Let’s get into it.

Feel inspired with Facebook’s new Inspiration Hub

If you’re looking to give your Facebook posting strategy a refresh, you’ll want to keep reading.

Social Media Today’s latest update details Facebook’s new “Inspiration Hub.” This hub is where creators with a Business Account can stay up-to-date on trending content and hashtags within their niche.

Facebook Inspiration Hub announcement post Facebook Inspiration Hub announcement post
Facebook's new Inspiration Hub

How will you use this new Inspiration Hub feature to direct your Facebook strategy? Drop us a note on Facebook or Twitter and let us know.

Longer Stories, less interruptions

As a direct response to the demand from Instagram’s community, the social media platform is launching a live test of 60-second Instagram Stories.

Really, his only means great things for your presence on this platform. Most notably, it means longer videos won’t be cut off every 15 seconds. And, you can post full Reels to share with your followers.

TikTok leans into creator monetization

Just in time for the holidays. TikTok is further developing its digital gifting features. This expands the option to send tips and other tokens of appreciation beyond live videos to regular in-feed posts.

In their “Creator Next” program, TikTok says eligible creators will be able to unlock all sorts of goodies to reward users for their efforts.

They also state in their latest news update, “From those making TikTok videos ‘just for fun’ to side hustlers and those who consistently create, we know creators have different goals, motivations, and expectations. Designed with this in mind, the features available through Creator Next offer a variety of ways for the TikTok community to reward their favorite creators.” 

Have thoughts on this week’s edition of The Social Share? Are you curious how to use Facebook’s Inspiration Hub? Or perhaps you’re excited to add more info to you Instagram stories. If you ever want to chat, DM Haleigh personally at @heyhaleighanne or @teachable on Twitter to share your opinions.

Author: Haleigh Fullilove, Haleigh is Teachable's senior social media strategist and host of the Everything Is Teachable podcast. When she's not finding new desserts to bake, you can find her exploring NYC for thrift stores and coffee shops, making playlists, and laying in the park with friends.

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