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If there’s one thing most (or all) creators and entrepreneurs can agree on, it’s building a business from scratch is no easy task. No matter what stage you are in as an entrepreneur, there are always many moving pieces and new items to attend to with very little time to tackle them all. According to experts, the one thing that may be stopping you from reaching your fullest potential as a creator is your mindset—specifically the lack of a growth mindset. 

What is a growth mindset?

As proposed by Stanford professor and author of “Mindsets: The New Psychology of Success”, Carol Dweck presents two particular mindsets separate those who achieve success and those who don’t. 

Growth mindset: “In a growth mindset, people believe their most basic abilities can be developed through dedication and hard work—brains and talent are just the starting point. This view creates a love of learning and a resilience that is essential for great accomplishment. Virtually all great people have had these qualities.”

Fixed mindset: “In a fixed mindset, people believe their basic qualities, like their intelligence or talent, are simply fixed traits. They spend their time documenting their intelligence or talent instead of developing them. They also believe that talent alone creates success—without effort.”

While those with a growth mindset remain optimistic about their ability to achieve success, those with a fixed mindset tend to believe that they either have the skills now or never will, inevitably getting in the way of their success. 

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Discover which type of mindset you have

How can a growth mindset help you scale your business?

As with many things you’ll experience in life, scaling your business starts with your mindset—explicitly having a growth mindset. The most successful creators and entrepreneurs are those with a growth mindset who accept that they don’t have all the answers and skills now but are confident that with hard work and persistence, they’ll be able to in the future (which will lead to success). 

A growth mindset is an optimistic outlook that will push you to jump through hurdles that may be stunting your business growth. Think of a growth mindset as you acting as your cheerleader when things are smooth sailing and when the ride gets a bit bumpy. Instead of giving up, a growth mindset pushes you to take the time to figure things out and build your skillset. 

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Simple ways to develop a growth mindset

Developing a growth mindset is not as hard as it may seem. Keep reading to learn more about how to make the shift so you can live out your best life as a creator.

1. Get comfortable with not having all of the answers

With the creator economy only being roughly a decade old, so many things have yet to be discovered about this industry. From new tools to new ways to market as a creator, every day brings new challenges and opportunities to grow. Don’t be discouraged by not having the answers to everything right away. Instead, do your due diligence to stay on top of developments in your respective industry. You can do this by finding online communities of creators to connect with or following platforms such as the Teachable blog that frequently puts out content to help you put your best creative foot forward. Remain a student and continue to educate yourself.

2. Connect with other creators

The journey of becoming a creator and entrepreneur can feel pretty lonely. However, being a part of an online community with other creators to share resources, advice, etc., with can make the journey feel less lonely. Look for communities where you can add value by sharing some of your personal experiences while taking full advantage of learning from your peers. If you’re a member on a paid plan, you can unlock the exclusive teachable:hq community.

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Find a community

3. Be mindful of negative self-talk

Words are powerful, and sometimes we become our own worst enemy by speaking negative things about ourselves and our business into existence. When you beat yourself up, check yourself immediately and shift to positive words and a growth mindset. For example, replace “I can’t do BLANK” with “I don’t know how to do BLANK, but I’m willing to learn.”

4. Respect the process and stop comparing your journey to your peers

We get it—it’s hard not to compare yourself to your peers living in a world where everyone is constantly posting their wins. However, you don’t see all of the obstacles and losses that your peers experienced leading up to their successes (because who wants to struggle for the world to see). Instead, hyper-focus on how far along you’ve come. That “crazy” idea you had written somewhere in your phone notes is now coming along. And, that’s all that truly matters. Keep going, creator!



Author: Mika Robinson, Mika is a NYC-based lifestyle blogger and freelance writer. When she’s not creating content on her blog, astoldbymika.com, she’s somewhere in the digisphere writing content for your favorite platforms and go-to brands.

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