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Teachable’s 2024 Rewind: Celebrating a year of growth for creators

min read
Published:
Dec 18, 2024
Updated:
Teachable’s 2024 Rewind: Celebrating a year of growth for creators

Creators crushed it in 2024! 👏

This year, tens of thousands of creators shared their knowledge through digital products on Teachable, reaching nearly 12 million students from all 195 globally-recognized countries.

We wanted to take a moment to celebrate the best part of Teachable… YOU!

In this blog post, we’ll break down key creator wins from 2024, favorite Teachable features, new updates, and a sneak peek at what’s coming next.

Let’s dive in…

$10 billion in global creator earnings

This year, Teachable, together with our parent company Hotmart Co, hit a jaw-dropping milestone: $10 billion in global creator earnings across Teachable and our parent company, Hotmart Co. 

This is a testament to the power of creators around the world who are transforming lives through education and innovation.

How did we get here? 

It’s been a journey of building tools, fostering a vibrant creator community, and continuously investing in your success. But more on that in a bit.

Top 10 Teachable creator countries

Teachable creators are making waves everywhere—from the United States to India, from Japan to Spain.

This global reach highlights the universal appeal of learning and the boundless opportunities for creators to connect with diverse audiences. 

Nearly half of all creators on Teachable sold products outside their home country this year, proving that knowledge knows no borders.

From language courses in Germany to wellness programs in Australia, creators are driving cultural exchange, education, and personal growth on a global scale.

Creators hit their AI stride in 2024

If 2024 taught us one thing, it’s this: AI is changing everything.

This year, over 3.8 million pieces of AI-generated content were created using Teachable’s AI tools, including curriculum builders, quiz generators, subtitles, and even sales pages.

These AI tools elevated efficiency while enhancing creativity.

They help creators overcome the hardest parts of building a course so they can focus on crafting transformational learning experiences. 

Whether you’re outlining your first course or launching your tenth, Teachable’s AI tools make it faster, easier, and more intuitive.

As AI evolves, so will our tools. We’re committed to giving you even more ways to simplify creation and scale your impact.

Best Teachable features in 2024

Creators embraced a wide range of tools on Teachable this year.

Here’s a snapshot of the top five tools creators relied on to grow their businesses and engage their audiences in 2024.

Top 6 new Teachable features in 2024

In 2024, we leveled up Teachable to help creators thrive like never before. From a sleek, top-rated mobile app to advanced reporting tools and AI-driven content creation, every update was designed with you in mind. Here’s a closer look at the top 6 updates we made for creators:

1. A Top-Rated Mobile App for Seamless Learning Anywhere

We completely refreshed our iOS mobile app in 2024, and the results speak for themselves: a 4.6/5 rating with over 8,800 reviews

With offline viewing, interactive quizzes, and progress tracking across devices, students are more engaged than ever. 

Did you know students using the app are 3x more likely to complete lessons? And for creators, the best part? It’s free and effortless—your courses are automatically optimized for mobile with zero extra work.

Learn more about the top-rated Teachable mobile app

2. Enhanced reporting tools: Empowering data-driven decisions

Understanding your students and business just got easier. Our new reporting features give creators powerful insights into student engagement, purchase behaviors, and subscription trends. 

Want to know why a lesson isn’t sticking? Use engagement analytics to tweak your content. Curious about lifetime customer value? 

Dive into sales reports. These tools let you tailor learning experiences, improve retention, and grow revenue with precision. It’s data-driven growth, simplified.

Learn more about Teachable’s enhanced reporting capabilities

3. Expanded AI Hub: Smarter, faster course creation

Our AI tools took the heavy lifting out of course creation in 2024. Creators used the AI Hub to generate a large variety of content, from detailed course outlines to multilingual subtitles. 

Quickly create quizzes or generate content summaries. These tools don’t just save time—they free you to focus on what matters most: building a transformative learning experience for your students.

Learn more about Teachable’s AI Hub

4. Password-free logins with seamless OTP access

Logging in is now effortless with our new One-Time Password (OTP) system. 

No more forgotten passwords or tedious resets—just a secure code sent to your email. 

And with the "Remember Me" option now defaulted, creators and students can access courses faster than ever. It’s simplicity and security rolled into one. 

Less time spent logging in means more time spent learning, teaching, and building your business.

Learn more about Teachable OTP logins

5. Sell anywhere with WordPress and ‘Buy Anywhere’ buttons

Your products, on your terms. With our WordPress plugin and embeddable "Buy Anywhere" buttons, selling on your own website has never been easier. 

Showcase your Teachable products directly on your blog or site with a seamless integration that connects to our secure checkout. 

Fully customizable to match your brand, these tools help you meet your audience where they already are, turning more clicks into conversions.

Learn more about Teachable’s WordPress plugin

6. Custom URL Redirects: Optimize your sales funnel

Say goodbye to clunky navigation and hello to streamlined sales journeys. 

Our custom URL redirects allow you to guide potential students exactly where you want them—whether it’s a specific product page, external site, or tailored landing page. 

By removing unnecessary steps, you keep your funnel flowing smoothly, reduce drop-offs, and increase conversions. It’s a small change with a big impact on your sales strategy.

Learn more about custom URL redirects with Teachable

Bold moves from Teachable in 2024

This year, we ventured beyond the platform to celebrate creators in bold new ways:

The 9-to-5 Quitters Club: A movement for freedom and fulfillment

In 2024, we launched the 9-to-5 Quitters Club, a campaign to inspire creators to break free from the limitations of the traditional work mindset. 

It’s not about quitting your job—it’s about embracing a new era of work where you define success on your terms. 

Through a podcast and newsletter, we share real stories, expert tips, and practical strategies from creators who’ve done just that. 

Whether you’re dreaming of building your business or looking for motivation to take the leap, the 9-to-5 Quitters Club is your roadmap to independence.

60-Day Hustle: The first-ever creator reality show

We also brought creator inspiration to the big screen with 60-Day Hustle, the first-ever reality competition show for entrepreneurs. 

Launched in partnership with Sonic God Studios, the show is streaming now on Amazon Prime and features 12 talented creators competing to scale their businesses in just 60 days. 

This groundbreaking campaign highlights the grit, creativity, and drive of the creator economy while offering actionable insights for viewers. 

The best part? It’s a celebration of the power of creators to make a lasting impact, and we’re thrilled to have been part of such an innovative project.

What’s coming from Teachable in 2025

As we wrap up 2024, we want to thank you for being the best part of Teachable. 

Whether you’re launching your first course or scaling your business to new heights, we’re honored to be part of your journey.

The future is looking even brighter. Here’s a sneak peek at what’s ahead:

  • Teachable is hitting the road! Next year, we’ll be hosting in-person events to bring creators together to connect, learn, and grow.
  • We’re doubling down on making Teachable more flexible, intuitive, and powerful than ever.

And we’re just getting started.

Here’s to building a brighter, more creative future—together.

Happy New Year!

The Teachable Team

Chris Chan

Chris Chan is the Staff Writer and Producer at Teachable, where he mixes his combined experience writing for creators and marketing agencies to bring fresh content to Teachable. Chris writes the weekly Teachable newsletter—check it out here if you haven't already—and has written copy that has produced multiple 7 figures for online creators. When he's not busy cranking out a new piece of content, Chris enjoys chowing down on Sushi and jamming out to Gospel music.

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